This SC city is one of the most Instagrammable places in America, new list says
Myrtle Beach is among the most popular places to tag on Instagram, according to a study from online gambling website Betway Casino.
Analyzing Instagram posts for more than 50 of the most popular tourist destinations in the United States, the online betting website ranked the most Instagrammable attractions.
Its top-10 list features everything from nature scenes to urban landmarks.
Myrtle Beach, which was ranked No. 7, is the only city and only South Carolina spot to make the ranking.
What makes a top Instagram attraction?
With popular tourist attractions like Broadway at The Beach and the downtown boardwalk, seaside landscapes and dozens of golf and minigolf courses, Myrtle Beach has been tagged in more than 3 million Instagram posts, according to Betway.
For tourists interested in visiting the top-ranked spots, New York City is the place to be. As the most populous city in the country, New York welcomes more than 60 million visitors annually, so perhaps it’s not surprising that half of the top 10 destinations are in the city.
The 10 most Instagrammable destinations in the U.S.
Here are the 10 most Instagram-friendly destinations in America, according to Betway:
1. Central Park, New York
Instagram posts: 8,368,361
2. Times Square, New York
Instagram posts: 5,223,336
3. The Grand Canyon, Arizona
Instagram posts: 4,451,563
4. The Brooklyn Bridge, New York
Instagram posts: 3,970,754
5. The Golden Gate Bridge, California
Instagram posts: 3,366,446
6. The Empire State Building, New York
Instagram posts: 3,302,453
7. Myrtle Beach
Instagram posts: 3,057,885
8. Yellowstone National Park, Wyoming
Instagram posts: 2,431,589
9. The Statue of Liberty, New York
Instagram posts: 2,392,292
10. Route 66 along Arizona, California, Illinois, Kansas, Missouri, New Mexico, Oklahoma and Texas
Instagram posts: 2,262,056
Myrtle Beach also ranked among the most fulfilling tourist attractions in the nation.
Betway Casino looked at Tripadvisor reviews and, to a lesser extent, TikTok and Instagram posts tagged with the attractions to find out which destinations visitors enjoy the most.
Myrtle Beach and most of the other Instagrammable destinations made the list, but the Statue of Liberty and Route 66 weren’t included. Instead, Alcatraz and the U.S. Capitol building landed in the top 10.
The 10 most fulfilling tourist attractions in the U.S.
1. Central Park
Tripadvisor rating: 4.5
Percent of positive Tripadvisor reviews: 96.87%
TikToks: 251,000
Instagram posts: 8,368,361
2. The Grand Canyon
Tripadvisor rating: 5
Percent of positive Tripadvisor reviews: 97.54%
TikToks: 164,200
Instagram posts: 4,451,563
3. Myrtle Beach
Tripadvisor rating: 4.5
Percent of positive Tripadvisor reviews: 88.65%
TikToks: 307,100
Instagram posts: 3,057,885
4. Alcatraz
Tripadvisor rating: 4.5
Percent of positive Tripadvisor reviews: 95.46%
TikToks: 200,700
Instagram posts: 1,227,944
5. The Brooklyn Bridge
Tripadvisor rating: 4.5
Percent of positive Tripadvisor reviews: 95.61%
TikToks: 92,000
Instagram posts: 3,970,754
6. The Golden Gate Bridge
Tripadvisor rating: 4.5
Percent of positive Tripadvisor reviews: 95.57%
TikToks: 92,300
Instagram posts: 3,366,446
7. The United States Capitol Building
Tripadvisor rating: 5
Percent of positive Tripadvisor reviews: 98.56%
Number of TikToks: 72,000
Instagram posts: 949,852
8. Yellowstone National Park
Tripadvisor rating: 5
Percent of positive Tripadvisor reviews: 95.03%
Number of TikToks: 62,100
Instagram posts: 2,431,589
9. Times Square
Tripadvisor rating: 4.5
Percent of positive Tripadvisor reviews: 82.86%
Number of TikToks: 144,900
Instagram posts: 5,223,336
10. Empire State Building
Tripadvisor rating: 4.5
Percent of positive Tripadvisor reviews: 88.16%
Number of TikToks: 105,900
Instagram posts: 3,302,453
This story was originally published May 13, 2025 at 2:13 PM.