Kwik-E-Mart has company: Simpsons in 4D theater has opened at Broadway at the Beach

The Simpsons in 4D at Broadway at the Beach is open for business.

The Springfield Aztec Theater, which accompanies the Kwik-E-Mart that opened in August, recently opened. It originally was said to be opening in 2018 but was pushed back to spring 2019.

It features a Simpsons-themed lobby and theater experience featuring Homer, Marge, Bart, Lisa and Maggie. Tickets can be purchased at the box office.

The Kwik-E-Mart sells Buzz Cola, heat-lamp hot dogs and Lard Lad Donuts, as well as Squishee flavored drinks — all inspired by the Fox TV show.

The attraction is located next to Dragon’s Lair Fantasy Golf, across from the former 4D theater.

This story was originally published April 1, 2019 at 1:22 PM.

Alan Blondin

The Sun News

Alan Blondin covers golf, Coastal Carolina University athletics, business, and numerous other sports-related topics that warrant coverage. Well-versed in all things Myrtle Beach, Horry County and the Grand Strand, the 1992 Northeastern University journalism school valedictorian has been a reporter at The Sun News since 1993 after working at papers in Texas and Massachusetts. He has earned eight top-10 Associated Press Sports Editors national writing awards and more than 20 top-three S.C. Press Association writing awards since 2007.