Winery near Barefoot Landing in North Myrtle Beach is undergoing renovations. What to know
A well-known winery wants to expand to serve more food options, but a concern raised by the City of North Myrtle Beach regarding parking could put the project on hold temporarily.
Located near Barefoot Landing, Duplin Winery posted on its Facebook page in January 2025 that it planned to expand its kitchen area to offer customers more food choices. Aside from providing cheese dips and crackers to accompany their wines, Duplin’s North Myrtle Beach location doesn’t have dining options, unlike their Rose Hill, North Carolina winery.
The winery said in the same Facebook post that work on the project should conclude in mid-March 2025. The project is already underway at the winery, with work being conducted inside and outside the property. In an email to The Sun News, Duplin General Manager Morgan Jackson said the renovations enhance customer experience by moving the greeting space from inside the winery to in front of the doors.
“In our new facility, placing the greeter station immediately in front of the doors as you walk in has significantly enhanced guest engagement, leading to more welcoming check-ins and increased tasting opportunities,” Jackson wrote.
However, the planned kitchen expansion may be delayed due to a parking issue. According to the City of North Myrtle Beach’s documents website, the permit granting the 195-square-foot kitchen expansion has a status of “Stopped.” According to the city’s database, North Myrtle Beach issued the permit for the Duplin Winery project Dec. 31, 2024.
In an interview with the City of North Myrtle Beach, Assistant Director of Planning and Development Suzanne Pritchard said she stopped the previously approved permit because the new kitchen could increase traffic to the property. She added that a North Myrtle Beach employee scrolling social media first alerted the city of the concern.
Pritchard added that the city and winery will meet this week to determine if the establishment has enough parking to meet requirements. She said that the winery may already have enough parking.
“They may need to convert some of that retail square footage to restaurant square footage,” Pritchard said. “We just need to figure that out.”
Since stopping the permit, Pritchard said the property won’t be able to obtain a certification of completion or ask for more inspections for the time being.
“They can continue the work, but it’s at their risk. They may be investing in something that needs to be fixed,” she said.
Jackson said in an email to The Sun News that the previous greeting space inside the winery will expand along with the kitchen “to maintain a harmonious and aesthetically pleasing space.”
“Rest assured, all current kitchen equipment will remain in place, and there will be no changes to the winery versus restaurant classification. Essentially, we are enhancing the guest experience area around our retail display cases and opening up the foyer/welcome center,” Jackson wrote. “We are confident that these enhancements will further elevate our guest experience and continue our tradition of excellent service.”
