Broadway at the Beach movie theater closes after decades of business


Broadway at the Beach’s movie theater has closed after being in business for decades, according to a sign posted outside of the theater.

“Broadway 16 is now closed. Thank you for being our guest for the last 23 years!! Please visit our AMC Myrtle Beach Mall location for future movies,” the sign reads.

Jay Rodriguez, spokesperson for Broadway at the Beach, said in an email to The Sun News that the theater’s lease expires at the end of August and the last showing was Thursday.

“We are finalizing plans for the theater area and will share more details in the coming months,” he said.

Jason Lee jlee@thesunnews.com

The Myrtle Beach theater — known as AMC CLASSIC Broadway 16 — closed Thursday, said longtime manager Bob Escobar.

Escobar, 71, said he was a facility manager at the theater, and that he worked there since 1996. After retiring from the U.S. Air Force, Escobar then started working at the theater as an assistant manager.

He said he received a call Sunday, learning the movie theater’s last day of business would be Thursday.

“My jaw dropped,” Escobar said, adding he lost a portion of his family’s income last year when his wife died. “Sooner or later, we all must go. I guess things don’t last forever, you know.”

The Sun News Reporter Hannah Strong is passionate about making the world better through what she reports and writes. Strong, who is a Pawleys Island native, is quick to jump on breaking news, profiles stories about people in the community and obituaries. Strong has won four S.C. Press Association first-place awards, including one for enterprise reporting after riding along with police during a homicide. She earned a bachelor’s degree in communications from Winthrop University.