A new restaurant in Carolina Forest already has worldwide name recognition, because it answers the age-old question of where you want to eat: “Doesn’t Matter.”
“Doesn’t Matter” opened Monday in the Kroger plaza in the former Beef O’Brady’s location, and is owned by James Rymph and Bronson Mutter.
Even though the new sign won’t go up until this weekend and the only evidence of the new business is a banner announcing the grand opening, Mutter said a huge crowd showed up the first night.
“It was a little chaotic, we weren’t expecting that size of a crowd,” Mutter said.
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The sports bar and grill is serving up10 beers on tap, plus crafts, and New South White Ale from local brewer, New South Brewing.
The happy hour prices for drinks and appetizers are competitive to draw in their target customer base --“the Carolina Forest crowd, the locals who live here and work, that kind of crowd,” Mutter said.
Happy hour beer prices are $2 for domestic and $3 for craft beers, with $5 Patron shot specials and appetizers from $4 to $6.
The main lunch and dinner menu ranges from a sloppy Joe to prime rib, with unique seafood items including shark -- battered and fried chunks of Dogfish shark meat served with spicy tartar sauce.
The sharks aren’t local, but provided by their regular food supplier, Mutter said.
“Sharks are scary, but they are delicious,” he added.
The menu is moderately priced and also includes sandwiches and wraps, barbecue pork plates, lamb burgers and hand-cut fries, soups and salad, and a three--meat stuffed meatloaf.
While waiting for meals or a drink, patrons can also enjoy a game of pool, compete on one of several dartboards, or play an arcade game.
The operating hours are from 10:59 a.m. through 11 p.m., sharp.
The restaurant’s slogan, “Doin’ our best since 2017,” expresses the owners’ expectations of success.
“In a couple of weeks, it will be 2018, and people will think we’ve already been in business for a year,” Mutter said.