Midtown Bistro in North Myrtle Beach is closing. This is what’s taking its place
A longtime North Myrtle Beach restaurant will close its doors at the beginning of 2024.
Midtown Bistro at 2004 Highway 17 South in the North Myrtle Beach area will close Jan. 1, 2024 owner Jeff Martini confirmed in an interview with The Sun News.
Martini said the rising cost of business was a factor in closing Midtown Bistro. He also owns Bar 19 Twelve next door, which will continue to operate, Martini said.
“(It had) been open 13 years,” he added. “I’ve had a great run.”
Martini intends to replace the bistro with a new wine, tapas and champagne lounge with 70 seats. Called Bin 2004, the endeavor will have more than 200 bottles of wine hailing from Italy, Spain, Australia and Napa Valley, Calif.
“(We are ) just trying to go for another concept of a wine bar that no one has around here yet,” Martini said.
He added the lounge will have a temperature-controlled wine room.
“It’ll be a private room that will have an eight-seat dining table in it, which will be super cool, something different,” Martini said. “
Bin 2004 will have a new menu and won’t serve the same dishes as Midtown Bistro.
Martini said the wine-focused space will have small plate, à la carte options to accompany its drinks, and the new establishment will still have fresh fish.
“We’d rather feed our people than fatten our people,” he added.
Martini said Bin 2004 will open around mid-April to mid-May 2024.
