Have you ever run a 5K in the dark?
Event organizers planning to bring the Neon Vibe 5K to the Myrtle Beach area in July are banking on runners looking to experience something they’ve never done before.
The nighttime event calls for runners to let their bodies be the canvas while sporting color paint that glows under black lights, according to race director Micah Black.
“Our mission is to help our society get healthy through fun 5K events and have as much fun as we can,” he said in an email.
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Black said the company began three years ago in Logan, Utah, doing mud runs and small local color runs. In the company’s second year, it began solely hosting color only and went national.
“Then the beginning of this year we decided we wanted to branch out and came up with the neon vibe runs and neon festivals,” he said. “Our nighttime runs are not raves. We strive to have a family-friendly atmosphere at each event.”
Participants in Myrtle Beach will run to electronic dance beats beginning at 9 p.m. July 6 at the Myrtle Beach Speedway, with an “AfterVibe” dance party beginning at 9:30 p.m.
This is the first time the event will be held in the Myrtle Beach area.
“We decided to come to Myrtle Beach because I was in the U.S. Army stationed at Fort Bragg in [North Carolina],” Black said. “I would drive over for fun events at Myrtle Beach. Myrtle Beach is a fun town and we want to bring something new and exciting to the city.”
Black said he is expecting 2,000 to 3,000 people to participate in the run.
Early registration ends through June 6 and costs $40. The cost goes up to $45 through July 5 and then $50 the day of the event.
According to the event website, The Neon Vibe partners with local charities and nonprofits. Proceeds from the Myrtle Beach event will benefit McLeod Children’s Hospital.
For more information, visit www.theneonvibe.com.