Music News & Reviews

July 30, 2014

Americana music coming to Pine Lakes Tavern in Myrtle Beach courtesy of the Loudermilks

Chad Edwards’ words reflect articulate thoughts when it comes to recounting a musical journey of almost two decades.

Chad Edwards’ words reflect articulate thoughts when it comes to recounting a musical journey of almost two decades.

Since 1996, Edwards noted he’s “spent a lot of time pursuing music as a vocation.” In 2010 though, “we hung it up for a while.”

Edwards, who is the other half of the harmony for the Loudermilks, an ensemble of six set to perform at the Pine House Tavern in Myrtle Beach on Aug. 1, said “you can’t pay the bills (even) with (good) press.”

Formerly of the band Lou Ford, the group praised by New York Times critic Jon Pareles for its “surly, neatly phrased breakup song(s)” that turn “accusations into aphorisms,” a press release promises the songs of the Loudermilks “are just as cliché-free and honest, and can shoulder whatever burden you’re lugging around, too.”

Determined to pursue their passion and make “a go of it again,” the Edwards brothers have returned, reinvented as The Loudermilks featuring brothers Alan (vocals, guitar, mandolin) and Chad (vocals, guitar) along with former Lou Ford drummer Shawn Lynch (bass, vocals) and Mike Kenerley (drums) with Jason Atkins (piano, organ) and Geoff White (fiddle, bango).

Describing their music under the “blanket genre of Americana” – contemporary music that incorporates elements that include various elements of roots music – Edwards said “with country, gospel, rock and soul roots combined, (our show) is definitely a rock and roll show.”

The Loudermilks are named in honor of the country-gospel duo which consisted of Ira Lonnie Loudermilk and Charlie Elzer Loudermilk – better known as The Louvin Brothers.

With a hand in helping to popularize close harmony, the Louvin Brothers were also well-known for singing the dark gospel lyrics of hell, fire and brimstone brought on by a Baptist-influenced back round. Ira, who was notorious for drinking and womanizing, was killed by a drunk driver in 1965; his brother Charlie passed away in 2011.

Also hailing from heavily influenced, religion-based roots, the Edwards grew up as Southern Baptists but “we aren’t now,” said Edwards.

These days, the Georgia-bred, North Carolina-based brothers are singing harmony and writing music together while leaning on their philosophy that they have “moved on” and “come to terms” with a past that “is where I learned to sing harmony,” said Edwards. “It’s absolutely a part of who we are.”

“By relying on the same pop pillars as before – melodies that don’t quit, uncanny harmonies, and a genuine take on life and how to survive it,” Alan and Chad Edwards make music that’s true to their Georgia roots.”

“Anyone one who is curious will be pleasantly surprised,” Edwards said.

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