An all-day celebration next Sunday will add only more seasoning to the flavor of summer beach life in the heart of Myrtle Beach.
The Native Sons Salt Games will play out in the city’s Plyler Park, at North Ocean Boulevard and Mr. Joe White Avenue, and on the beachfront there. Look at this at kind of an X Games in a beach theme, but with lifeguard relays, volleyball, paddleboards, salt shakers, bikinis, yoga and two concerts among the key ingredients.
Amellia Diemer, marketing and events director of Native Sons Screen Print & Embroidery, a printer of T-shirts in a 56,000-square-foot site on Executive Avenue in Myrtle Beach, said the company coordinated The Salt Games simply to celebrate summertime fun, in a benefit for the Surfrider Foundation Grand Strand Chapter.
The competitions, many of which are open to local residents and vacationers alike, Diemer said, include the headline-event Lifeguard Games for which the public can watch and cheer and pits employees from all six local beach services against one another in four-person relays, including running and swimming.
The Salt Games also will close the formal celebration of the 75th anniversaries of city of Myrtle Beach and Myrtle Beach Area Chamber of Commerce, begun with the Beach Music Festival this Saturday, on Ocean Boulevard, between Eighth and Ninth avenues North. Diemer also credited both of those entities with co-sponsoring The Salt Games.
“People who are down at the beach will have a fun-packed weekend,” she said.