New CEO named for Grand Strand Regional Medical Center

dbryant@thesunnews.comOctober 23, 2013 

Mark Sims

SUBMITTED PHOTO

— A man with two decades of experience at hospitals will take the helm as CEO of Grand Strand Regional Medical Center in Myrtle Beach later this year, the hospital announced Wednesday.

Mark Sims has worked for HCA, the parent company of Grand Strand Regional for 20 years, most recently as CEO of TriStar StoneCrest Medical Center in Smyrna, Tenn. He has also served as CEO of two other Tennessee hospitals, Parkridge East Medical Center in Chattanooga and Grandview Medical Center in Jasper.

Sims replaces Doug White, who retired in September after 18 years at Grand Strand Regional. White led the hospital through significant expansion, with the hospital growing from 172 beds to 269 beds, adding 180 physicians and the opening of outpatient facilities including South Strand Medical Center.

The hospital’s growth and solid reputation helped lure Sims to Myrtle Beach, he said. Sims will join the staff Dec. 2.

“From a professional standpoint, the opportunity to be the chief executive officer for Grand Strand Medical Center is special,” he said in an email. “The success the hospital has enjoyed over the past many years has been impressive. The physicians and our team at the hospital are known throughout Myrtle Beach, Horry County and beyond for delivering excellent patient care.”

The hospital’s heart surgery program has been ranked No. 1 in South Carolina by Healthgrades for the past four years and the hospital has received the only certification in the state as a Level II trauma center by the American College of Surgeons.

The hospital also has expanded its emergency department and built a three-story heart center.

Sims said it will be exciting for him to be a part of a facility that continues to develop its clinical service lines.

“Mark Sims has a proven track record in quality outcomes, employee satisfaction and medical staff relations,” Jamie Thomas, HCA/South Atlantic Division president, said in a news release. “Mark is positioned well to lead Grand Strand Regional Medical Center as they continue to grow in clinical excellence and enhance their position as the region’s healthcare leader.”

Sims has a bachelor’s degree in human environment sciences from the University of Alabama-Tuscaloosa and a master of business administration degree in healthcare from Belmont University in Nashville, Tenn. He began his career as director of food and nutrition services at Summit Medical Center/Southern Hills Medical Center in Nashville, also an HCA hospital.

First on the to-do list when arriving at Grand Strand will be getting to know folks at the hospital and around town, Sims said.

“I’m going to spend a lot of time listening to and engaging with our medical staff, getting to know our team at the hospital and the people in the community,” he said in an email. “It’s very important to me to get to know folks, and vice versa.

“Along the way, I’m going to ensure that we continue to hardwire processes that deliver excellent results for what matters at the hospital: quality outcomes and patient, physician and employee satisfaction.”

Sims, who is married and has two sons, said he has been pleased to hear about the educational opportunities in Myrtle Beach. From a personal standpoint, he said he’s interested in the area for the same reason many others are: “the beach and other outdoor activities -- like golf.”

Contact DAWN BRYANT at 626-0296 or at dbryant@thesunnews.com or follow her at Twitter.com/TSN_dawnbryant.

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