The Fresh Market plans to open store in Myrtle Beach by year's end

dbryant@thesunnews.comApril 23, 2013 

— The Fresh Market plans to open its store on the north end of Myrtle Beach by the end of the year, a company spokeswoman said Wednesday.

The upscale grocer, which opened its first area store in Pawleys Island in 2011, plans to move into the spot at 7751 N. Kings Highway in the Northwood Plaza Shopping Center in Myrtle Beach. It anticipates opening late this year, spokeswoman Carly Dennis said.

Fresh Market stores, aiming to create the feel of open European style markets, have old-style butcher shops, a fish market, bakery, produce and floral stands and a deli. first reported the grocer’s plans to open a Myrtle Beach store in January after the company appeared before the city’s Community Appearance Board, which must sign off on design, landscaping and sign plans for new development.

The Fresh Market issued its first statement about the new store in a news release Tuesday. The Myrtle Beach store will be the company’s seventh location in South Carolina.

“We are excited about our continued expansion in the Southern region, and in South Carolina in particular,” Rob Koch, the company’s vice president of real estate, said in the release. “We look forward to building on the success of our Pawleys Island and Hilton Head stores, where we have enjoyed a strong and loyal customer base, and to providing customers in Myrtle Beach with the same quality products and excellent customer service.”

The first Fresh Market store opened in Greensboro, N.C., in 1982, and the chain has grown to 131 stores in 25 states.

Contact DAWN BRYANT at 626-0296.

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