One cake will put Myrtle Beach on the map.
It helps when that cake weighs more than 1,000 pounds and is made by a celebrity baker.
Baking show "Cake Boss" will feature Myrtle Beach in an episode that will air Monday night, according to TV channel TLC's website. The episode will show host Buddy Valastro making a giant flip-flop-shaped cake and presenting it in Myrtle Beach in May after the unveiling of the boardwalk. The show will air at 9 p.m.
The cake helped draw hundreds to the city's inaugural Beach Music Fest in May, and on Monday the TV episode will show off Myrtle Beach to millions of TV viewers.
"Any time that you can get exposure for our city on national television and be able to showcase what we have as a resort, such as a new boardwalk, it's all going to be positive for us in the long run," Myrtle Beach Mayor John Rhodes said.
Valastro presented the cake following the boardwalk ribbon cutting as part of the festival, which was at the former Myrtle Beach Pavilion site. Many attendees waited in line for more than an hour to get a piece of cake or to meet Valastro.
"Cake Boss" is one of two TV shows to film in the city this year, with reality weight loss show "The Biggest Loser" filming a 5K race through Myrtle Beach last month. That show will air on NBC in November as part of a two-hour special.
The Myrtle Beach Area Chamber of Commerce is responsible for pitching the destination to TV shows, Rhodes said. Chamber President and Chief Executive Brad Dean has made at least one trip to New York this year working to attract a TV show to the city.
Rhodes said the city will continue welcoming shows "as long as we can get the programs to show interest in our community and wanting to be involved in it."
Dixie Stampede animals to find new homes
Animals from Dolly Parton's Dixie Stampede will find new homes as the dinner theater switches to a pirate-themed show, spokesman Pete Owens said.
Parton said in a written statement last month that the theater would change to a pirate theme after 18 years as Dixie Stampede. More than $11 million will be spent on the switch to the new theme, called Pirate's Voyage.
The animals - including horses, pigs, chickens and ostriches - will either be sold or moved to Dixie Stampede's two other locations in Branson, Mo., and Pigeon Forge, Tenn., where the shows will keep the Western theme, Owens said.
"A lot of the horses that are involved with the show have been involved with the show for quite some time, and our riders become quite attached to their mounts, so some of those will be sold to staff," Owens said.
The remainder will be relocated, he said.
The theater will close in January for renovation after Dixie Stampede completes its Christmas show, Owens said. It will reopen in June as Pirate's Voyage.
Myrtle Beach gets many repeat visitors and a different theme will help lure people who have already seen the Dixie Stampede show back to the theater, Owens said. More than 7 million people have seen the show since it opened 18 years ago, he said.
Contact JAKE SPRING at 626-0310.